Privacy policy

Effective Date: June 2025

Brand: Outerlands

Address: Marunji, Pune, Maharashtra – 411057, India

At Outerlands, your privacy is important to us. This Privacy Policy explains how we collect, use, store, and protect your personal information when you visit our website or make a purchase.

By using our website or placing an order, you consent to the practices described in this policy.

1. Information We Collect

We collect the following types of information:

a) Personal Information (provided by you):

Full name
Email address
Phone number
Billing and shipping address
Payment information (processed securely via third-party payment gateways — we do not store card details)

b) Automatically Collected Information:

IP address and browser type
Pages visited and time spent on site
Device type and operating system
Referral URLs and click data (via cookies and analytics tools)

2. How We Use Your Information

We use your information to:

Process and fulfil your orders
Send order confirmations, shipping updates, and delivery notifications
Respond to customer support queries
Send promotional communications and offers (only if you opt in)
Improve our website, products, and services
Prevent fraud and ensure transaction security
Comply with legal obligations

3. Sharing of Information

We do not sell or rent your personal data to third parties. We may share your information with:

Shipping and logistics partners to fulfil your orders
Payment gateway providers for secure transaction processing
Email and SMS marketing tools (only if you've opted in)
Analytics providers (e.g., Google Analytics) for website performance insights
Legal authorities if required by law or to protect our rights

All third-party partners are bound by their own privacy and data protection policies.

4. Cookies

We use cookies and similar tracking technologies to enhance your browsing experience. Cookies help us:

Remember items in your cart
Understand how visitors use our website
Serve relevant advertisements (if applicable)

You can manage or disable cookies through your browser settings. Disabling cookies may affect certain website functionalities.

5. Data Retention

We retain your personal data for as long as necessary to fulfil the purposes outlined in this policy, or as required by applicable law. Order-related data is retained for a minimum of 3 years for legal and accounting purposes.

6. Data Security

We implement industry-standard security measures to protect your personal data from unauthorized access, alteration, disclosure, or destruction. All transactions on our website are encrypted using SSL technology. However, no method of transmission over the internet is 100% secure.

7. Your Rights

You have the right to:

Access the personal data we hold about you
Request correction of inaccurate data
Request deletion of your data (subject to legal obligations)
Opt out of marketing communications at any time

To exercise any of these rights, contact us at support@outerlands.in.

8. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites. We encourage you to read their privacy policies.

9. Children's Privacy

Our website is not directed at individuals under the age of 18. We do not knowingly collect personal information from minors. If you believe a minor has provided us with their data, please contact us immediately.

10. Changes to This Policy

We reserve the right to update this Privacy Policy at any time. Changes will be posted on this page with an updated effective date. Continued use of our website after changes constitutes acceptance of the updated policy.

For privacy-related concerns, write to us at support@outerlands.in